Subject Line 1: Shocking truth about teeth whitening Subject Line 2: Read this before whitening your teeth Hi [NAME], Because getting your teeth whitened at a dentist is so expensive, people are now looking at other alternatives. The most popular being DIY kits that are sold online, because they’re a lot cheaper. But I’m here to warn you… In most cases they’re made by dodgy people running a one man show… who don’t care about your health. They’re only interested in becoming rich… And their kits contain fatal chemicals that could make you very sick. So, my advice is to stay away from them. Instead, a much better alternative is the “Teeth Whitening 4 You” system. It was created by a former dental nurse and it’s 100% NATURAL AND COMPLETELY SAFE. Best of all, you can use in the comfort of your own home. You can find out more here… http://oxxxo.flamingstudiostee.c2strack.com Talk soon, [YOUR NAME]